Top 5 Photo and Video Apps on iOS in Australia: Q4 2024 Performance

In the final quarter of 2024, the photo and video app category on iOS in Australia showcased notable trends in downloads, revenue, and active users. Here’s a closer look at the top-performing applications, based on data from Sensor Tower.

YouTube experienced a strong quarter in terms of revenue, peaking at approximately $1.2M in mid-November. Weekly downloads fluctuated slightly, with a significant increase to about 30.8K downloads in the week of December 23. The app maintained a robust active user base, hovering around 9.8M throughout the quarter.

Snapchat showed a steady increase in weekly revenue, reaching $308K in early November. Downloads remained relatively stable, with a spike to 26K in the week of December 23. The app's active user count was consistently around 2.9M, with minor fluctuations.

Canva: AI Photo & Video Editor saw a gradual decline in revenue from $132K at the beginning of the quarter to $91K by the end. Downloads peaked in early November at 19.3K. Active users experienced a significant increase to over 301K in late November, before settling at around 271K by year-end.

CapCut - Video Editor had a strong finish to the year, with revenue climbing to $135K by the end of December. Downloads surged to 57.1K in the last week of the year, while active users reached over 1M, a notable increase from earlier in the quarter.

Facetune: Video & Photo Editor maintained a steady revenue stream, peaking at $103K in late December. Downloads were relatively stable, with a slight peak in early December at 9.4K. Active users increased steadily, reaching 43.6K by the end of the quarter.

For more detailed insights and data on app performance, visit Sensor Tower's website.